Skip to content
A healthy lunch at the desk

Why Intuitive Fasting Might Be the New Norm Among Tech Executives

A Shift Towards Intermittent Fasting

 A subtle yet powerful shift is underway in the ever-evolving landscape of tech culture, where time, energy, and focus are cherished commodities. Intermittent fasting, once relegated to the fringes of dietary practices, has now found its place among high-performing executives, challenging conventional assumptions and patterns around eating habits.

Gone are the days when fasting was solely associated with eating disorders or religious observances. Today, intermittent fasting (IF) is a strategy embraced by forward-thinking individuals seeking to optimize their mind-body connection and enhance productivity in a demanding work environment. Consider the case of a tech executive I encountered last winter. Amid a busy schedule balancing work, outdoor pursuits, and family life, he stood out not for the hours he spent at his desk but for the time he didn't spend at the dining table. Like many of his peers in the industry, he had adopted intermittent fasting as part of his lifestyle.

So why the shift toward intuitive fasting? It's not just about cutting calories or following a trend; it's about redefining our relationship with food and prioritizing holistic well-being. Intuitive fasting encourages individuals to listen to their bodies, honoring their hunger cues and nutritional needs, which may not always align with conventional meal schedules. In essence, intuitive fasting challenges the notion of three square meals a day, advocating for a more flexible and intuitive approach to eating. It's about rethinking what we eat and when and how we eat, thereby integrating mind, body, and emotion into our dietary choices.

Think of it as HIIT for eating—giving our bodies time to focus, recharge, and optimize metabolic flexibility. Just as high-intensity interval training alternates between bursts of activity and rest, intuitive fasting allows our digestive system to rest and rejuvenate, promoting peak performance. But what about the science behind intuitive fasting? While the research on its specific benefits is still evolving, anecdotal evidence suggests that it can lead to increased energy, and focus, and even better sleep quality. Take, for example, the observation that eating lightly at night may result in needing less sleep—an intriguing twist that challenges conventional wisdom.

Ultimately, whether intuitive fasting is right for you depends on various factors, including your health history and lifestyle preferences. While it may offer benefits for some, it's essential to approach it mindfully and avoid using it as a justification for unhealthy behaviors.

In a world where time is of the essence, and productivity is paramount, intuitive fasting offers a compelling alternative to traditional eating patterns. By embracing this approach, we nourish our bodies and cultivate a deeper connection to our innate wisdom and well-being. So, the next time you reach for a meal, consider tuning in to what your body truly needs—it might just surprise you.


Like what you read here? Subscribe here to receive our monthly insights and expand your effectiveness as a leader.


  1. Anton, S. D., Moehl, K., Donahoo, W. T., Marosi, K., Lee, S. A., Mainous, A. G., 3rd, … Mattson, M. P. (2018). Flipping the Metabolic Switch: Understanding and Applying the Health Benefits of Fasting. Obesity (Silver Spring, Md.), 26(2), 254–268. doi:10.1002/oby.22065
  2. Tello, M. (2018). Intermittent fasting: Surprising update. Harvard Health Blog,